Affiliate marketing is a 15 year old industry now. It continues to thrive as a business model for many reasons. Let’s take a look at why affiliate marketing still works today and will continue to do so in the future.
1. The affiliate merchant gets what they want. All businesses have a simple goal and that is to sell more products.
As the Internet continues to mature virtually every industry has businesses who sell products through affiliate marketing. Amazon.com is the world’s largest online retailer. You can buy just about everything at Amazon.
Wal-Mart.com continues to drive more business to Wal-Mart’s bottom line. Black Monday recently had over $1 billion in online sales in one day.
Digital information is selling better than ever before. As a matter of fact Amazon reports now that digital ebooks outsell hardcopy books.
Affiliate marketing is a great way for businesses to get their products out in front of the public. They are able to generate way more in business than they ever could trying to do it all by themselves.
2. The affiliate gets what they want. People go online wanting to make money every day.
Affiliate marketing is one of the best business models to get started with. It does not take any initial cash outlay to become an affiliate marketer.
You can make money from the comfort of your own home. And you can do it without starting your own website or developing your own products.
There are many examples of affiliates earning six figure incomes per year. There are even examples of affiliates earning six figure incomes per day in cost per action programs.
Whether you want to make $200 a month, or become a millionaire you can do it with affiliate marketing. The merchants provide you with everything you need including marketing materials.
The best affiliate programs understand that their affiliates are the backbone of their success. High producing affiliates are treated very well and can even make a higher commission then the regular affiliate compensation plan offers.
3. The customer gets what they want. Customers continue to use the Internet to search for products in multiple ways.
They do not particularly care where they buy the product as long as they get a good deal. This levels the playing field for affiliates to make sales.
The affiliate merchant collects the money and ships the product to the customer right away. Many times consumers do not realize they are even on an affiliate website.
These are three reasons why affiliate marketing still works today. It is a mutually beneficial business model that will continue to thrive in the future as long as it satisfies the needs of the merchant, the affiliate, and the consumer.